Dermalcare® LIA MB: the winning alternative to non-volatile silicones
Mackaderm® LIA MB is now Dermalcare® LIA MB
Today's consumers have become more and more concerned about the impact cosmetic products can have on human health, the environment and society. Beyond the "Clean Beauty" trend and the strides suppliers have made over the past decade in terms of safety, transparency and origin of ingredients, the industry is heeding a new call to action for significantly reducing the environmental impact all along the supply chain.
One of the challenges to be solved in the beauty space today is the one of silicone replacement, silicones being negatively perceived for a number of reasons ranging from problematic beauty results like e.g. build-up on hair to environmental issues related to the low biodegradability profile of certain silicones.
Our Solvay experts in the hair care market have turned this ongoing challenge into an offering rooted in the Circular Beauty principles with Dermalcare® LIA MB. From the natural origin to biodegradability and net negative carbon footprint, it doesn't only fulfill consumer expectations for more natural solutions, but it also enables formulators to make a significant step toward carbon neutrality.
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